Square Enix sells a number of gaming studios to Embracer


The previous couple of years have seemingly been a race within the online game {industry} to see what number of smaller firms could be purchased up by bigger ones.

Microsoft’s upcoming deal to purchase Activision Blizzard is without doubt one of the most high-profile, however dozens extra are being purchased and offered within the background.

Netflix’s purchases of beforehand impartial improvement studios Night School, Boss Fight Entertainment, and Next Games is one other instance of an enormous firm looking for to achieve a foothold on the $198.40 billion online game {industry}.

All three have been acquired by Netflix inside a interval of six months as part of an aggressive plan to construct out Netflix Games, which guarantees to launch 50 video games for cellular by the top of 2022.

Epic Games, the creators of the enormously in style online game “Fortnite,” additionally snapped up Harmonix in 2021, the developer behind industry-changing music video games resembling “Rock Band” and “Guitar Hero.” Epic has extra spending energy than ever earlier than since “Fortnite’s” launch, which made greater than $9 billion for the corporate in its first two years after launch.

Now one other large buy has been introduced, which can shift many beloved video games into the palms of a brand new firm, but additionally give its prior proprietor room to give attention to some new arenas it believes to be necessary to its future development.


What Video Game Company Was Sold This Time?

Square-Enix, a online game writer with a storied historical past within the {industry} and greatest identified for its money cow franchise “Final Fantasy,” has determined to promote a number of studios from its Western improvement arm to Swedish firm Embracer for $300 million.

The studios affected are Crystal Dynamics, Eidos Montreal, and Square Enix Montreal. These three studios are identified for a number of profitable online game franchises, together with the “Tomb Raider” collection that dates again to 1996, in addition to “Deus Ex,” “Legacy of Kain,” and “Thief.”

Embracer already owns 119 studios and 850 online game franchises, with many bought over the past two years.

Square-Enix’s official announcement mentions that the sale will create room for it to give attention to new investments, together with blockchain, AI, and the cloud.

This traces up with the curiosity that Square Enix has proven on this sector prior to now. President Yosuke Matsuda mentioned in an interview with Yahoo Japan from April 15 that specializing in conventional video games “would not be enough” for the corporate going ahead, and that it deliberate to discover these new areas.

Matsuda additionally addressed the subject in a New Year’s letter to employees, explaining that blockchain allows video video games to tackle a brand new kind the place the participant helps to outline the sport expertise.

“Be they single-player or online games, games have traditionally involved a unidirectional flow whereby creators such as ourselves provide a game to the consumers that play them,” Matsuda wrote. “By contrast, blockchain games, which have emerged from their infancy and are at this very moment entering a growth phase, are built upon the premise of a token economy and therefore hold the potential to enable self-sustaining game growth.”

Both online game {industry} voices and followers have taken to Twitter to clarify how a lot they dislike this new path, lending extra gasoline to a normal dislike of crypto, blockchain, and NFT’s from the neighborhood in addition to a normal consensus that Square Enix was making a mistake.

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