Square Enix sells a number of gaming studios to Embracer


The previous few years have seemingly been a race within the online game {industry} to see what number of smaller firms may be purchased up by bigger ones.

Microsoft’s upcoming deal to purchase Activision Blizzard is likely one of the most high-profile, however dozens extra are being purchased and bought within the background.

Netflix’s purchases of beforehand unbiased growth studios Night School, Boss Fight Entertainment, and Next Games is one other instance of an enormous firm searching for to realize a foothold on the $198.40 billion online game {industry}.

All three have been acquired by Netflix inside a interval of six months as part of an aggressive plan to construct out Netflix Games, which guarantees to launch 50 video games for cellular by the tip of 2022.

Epic Games, the creators of the enormously widespread online game “Fortnite,” additionally snapped up Harmonix in 2021, the developer behind industry-changing music video games reminiscent of “Rock Band” and “Guitar Hero.” Epic has extra spending energy than ever earlier than since “Fortnite’s” launch, which made greater than $9 billion for the corporate in its first two years after launch.

Now one other huge buy has been introduced, which can shift many beloved video games into the fingers of a brand new firm, but in addition give its prior proprietor room to concentrate on some new arenas it believes to be necessary to its future progress.


What Video Game Company Was Sold This Time?

Square-Enix, a online game writer with a storied historical past within the {industry} and finest identified for its money cow franchise “Final Fantasy,” has determined to promote a number of studios from its Western growth arm to Swedish firm Embracer for $300 million.

The studios affected are Crystal Dynamics, Eidos Montreal, and Square Enix Montreal. These three studios are identified for a number of profitable online game franchises, together with the “Tomb Raider” sequence that dates again to 1996, in addition to “Deus Ex,” “Legacy of Kain,” and “Thief.”

Embracer already owns 119 studios and 850 online game franchises, with many bought over the past two years.

Square-Enix’s official announcement mentions that the sale will create room for it to concentrate on new investments, together with blockchain, AI, and the cloud.

This traces up with the curiosity that Square Enix has proven on this sector previously. President Yosuke Matsuda mentioned in an interview with Yahoo Japan from April 15 that specializing in conventional video games “would not be enough” for the corporate going ahead, and that it deliberate to discover these new areas.

Matsuda additionally addressed the subject in a New Year’s letter to employees, explaining that blockchain permits video video games to tackle a brand new type the place the participant helps to outline the sport expertise.

“Be they single-player or online games, games have traditionally involved a unidirectional flow whereby creators such as ourselves provide a game to the consumers that play them,” Matsuda wrote. “By contrast, blockchain games, which have emerged from their infancy and are at this very moment entering a growth phase, are built upon the premise of a token economy and therefore hold the potential to enable self-sustaining game growth.”

Both online game {industry} voices and followers have taken to Twitter to clarify how a lot they dislike this new path, lending extra gas to a basic dislike of crypto, blockchain, and NFT’s from the group in addition to a basic consensus that Square Enix was making a mistake.

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